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We help ZAiKS evolve into a modern organization.

Project summary
We supported ZAiKS on their way to embark on a research and development initiative of ZAiKS dedicated to fostering innovation at the intersection of music, technology, and creativity.

Client

www.zaikslab.tech
#music-tech #CMO #licensing

Scope

design development

Deliverables

UX & UI design Development Art Direction Art Direction
Highlights
  • Created a website as a focal point for music-tech related initiatives.
  • Designed an eye-catching homepage to better resonate with the startup environment.
  • Employed extensive brainstorming and iterative design to refine the brand image and user interfaces.
Goals

To create an eye-catching website that repositions ZAiKS.

0 1
Design Visually Stunning User Interfaces
Craft aesthetically pleasing and functional user interfaces for Zaiks’ website, enhancing overall user experience.
0 2
Enhance User Experience
Focus on intuitive design elements, from wireframes to mockups, to facilitate easy and efficient interaction with the website.
0 3
Iterative Design Process
Utilize extensive brainstorming and iterative design methods to refine and perfect the brand identity and user interfaces, ensuring they meet high standards of quality and functionality.
Challenges

To start glowing in the music-tech industry

01 No Brand Presence
The organization struggled with a no online and offline presence in terms of activities within the industry, needing consistent and appealing brand representation.
02 Showcasing Vision
The organization had difficulty articulating its evolving vision, which hindered its ability to connect with and attract potential music license buyers.
Approach

A Collaborative Redesign Journey

The project involved a collaborative, iterative process of designing its website. Using Figma, we successfully adapted to changes, providing a uniform point of reference for all stakeholders. Regular feedback sessions were held to align the design with Zaiks Lab’s evolving brand vision.

Results

Delivering a Comprehensive and Engaging Website

We managed to build the image of a trustworthy product. The designed website featured 2 landing pages and interactive music-tech map. We also offered development consulting, advising ZAiKS’ internal team on the best tools to implement. This comprehensive approach ensured that the website was visually appealing and functionally robust.

What we delivered

2
landing pages
We created 2 landing pages for different target groups: startups and partners
1
Web design
We delivered a strong and engaging Zaiks Lab brand image that aligns with ZAiKS’ mission and values.
1
interactive music-tech map
We developed an interactive map using motion design production techniques.